Tag Archive | interview

3 Essential Tips Before You Publish Your Book

BJMFor those of you who do not know, I have an online Periscope Show called, “Book Journey Mentor” Uncut on WOWTV (Women of Worth TV) Women of Worth TV is a highly successful channel on Periscope set up by my very first mentee, Janine Cummings who is now UK No1 Female Live Streaming and Social Media Media Strategist and Author of Everything.

Book Journey Mentor Uncut is all about providing insight tips and advice into the self-publishing and writing process as well as a platform to interview, showcase and promote new and upcoming authors. Tune in every Tues 7pm GMT/2pm EST. You can watch by following @womenofworthtv on Twitter and view via Periscope or Twitter

My 1ST Show: 3 Essential Tips Before Publishing

https://www.pscp.tv/w/1lDxLmbWZdvKm

3 Essential Tips Before Publishing

 

  1. Know Your “why”

Everyone has a story inside; a unique journey and purpose. We all have our reasons for wanting to do things and a desire to fulfil goals and dreams in our lives. But what is our “why?” Simon Sinek, visionary and author of “ Start with Why ,” believes that success does not stem from what we do but why are doing it. So many of us go to work every day with no idea as to why and end up feeling unfulfilled when we know why we are doing it and are more than comfortable with the answer, we are in a much better position to connect, inspire and empower others.
What is your book’s raison d’etre?

Three important questions to consider before you read any further are.
1. What is your “why?” Why are you writing the book?
2. What is the message you want to convey?
3. What impact do you want your book to have on the reader?

These three questions are key to aligning your book, your message and your raison d’etre/purpose with your valuable readers. If you are unsure, find a trusted friend or loved one and ask them to support you in

2. Create a Clear Vision

We must remember that our book is not just a way to get our message out there but also a marketing tool. It is important to think about what we want our book to do for us. Having a book can open many doors so it is essential we know what doors we want it to open. Have a think about what organisations you may want to approach, what JVs (Joint Ventures) you may want to create, what events you wish to speak at or press you can see your book featuring in. Make sure though that these are all in alignment with your vision, mission, why and purpose. For example, I was approached by a glossy magazine having heard of my book Mr. Wrong. They wanted me to “dish the dirt” on exes and send in pixelated images of myself with them to feature in their magazine. Had they read the book, they would have realised that it was not about scandal but more so about accepting responsibility for choices we have made and forgiving ourselves in order to make better choices. Whilst this would have boosted my readership or visibility, it was more important to me to attract the right audience and opportunities that were in alignment with my core values and mission. When you are clear about your values, vision, mission, why and purpose you will attract the right opportunities for you and weed out the ones that are not. Integrity is key.

 

3. Know Your Audience

Many aspiring authors I speak to say that their audience is women. That may be true but the more specific about your audience you can be, the more likely you are to serve them well. There are 3.52billion women in the world. Is you book for ALL of them? What are their interests, employment status, background, culture, beliefs, pain points? What problems are you solving for them if any? What things make them laugh, entertain them make them think? Where do they hangout. If you want to have a successful book and ensure it reaches the right hands, research is key. Find out exactly WHO your audience is and find out where you can find them. Wherever it is, you and your book should be there too!

 

To get an interview on Book Journey Mentor Uncut, message us at info@consciousdreamspublishing.com with the subject line WOWTV together with your bio, headshot and PDF of your book.

Daniella Blechner

AKA The Book Journey Mentor

“Be the author of your own destiny.”

 

 

 

 

 

 

 

 

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Mr Wrong in The Voice

I was lucky to have a stint in The Voice Paper. Here it is!

How To Find Mr Right And Say Goodbye To Mr Wrong

LOVE LESSONS: Daniella Blechner

THEY SAY a problem shared is a problem halved, and this old adage has proved particularly lucrative for self-published author, Daniella Blechner.

Using a collection of memoirs from a number of scorned women (and some men) from around the world, Blechner put together Mr Wrong: Learn From Mr Wrong and Claim Mr Right, a self-help book with a twist.

“I don’t believe in rules, or x plus x equals this or that every woman will have the same outcome if they follow the same steps because we’re all different,” she said. “I wanted to create book, first and foremost, as a platform for women to have their voices and stories heard.”

The author, from South East London, explained: “Mr Wrong is a collection of stories written by women from all across the world who seem to keep encountering the same sort of man – men who are unavailable. You know the ones, the guy with multiple names, multiple girlfriends, past baggage, the ones who will time and time again, avoid commitment! [The book] aims to dispel myths about relationships created by society and ones we place on ourselves.”

In fact, Blechner used her own “disastrous” experience in a previous relationship to inspire the book, her first foray into publishing.

“In the past, I wouldn’t speak about the things that went wrong in my relationships, I felt ashamed and worried what friends would think. I buried it all, but I found that once I started to share my story with people, it was actually quite healing.”

After getting her head around blogging and sharing some of her experiences on the popular online platform, the 35-year-old found there was a market for people who had experienced similar pain in their quest for Mr Right.

“A lot of Americans started gravitating towards the blog and started telling their stories, so I put an appeal out asking for women to contact me and share their Mr Wrong stories and I was inundated with stories from America, Canada, UK, Australia and it just kind of happened from there.”

She noticed that from many of the submissions that “most women were entering relationships to complete something within themselves rather than going in as a whole person and loving themselves.”

“Quite often, these women came into relationships expecting the other person to fix them,” she said.

“Another one was repeating past issues. There were quite a lot of women who had an absent father, which is a whole book in itself; those who have a fear of abandonment and look to men to fix their fear, but what they don’t realise that you’ll get men who will go off and abandon you until that situation has been completely healed.”

Though Blechner is quick to point out that she is not a qualified counsellor or relationship coach (in fact, she’s an English tutor by day), she is passionate about empowering and providing support for women.

“Like I said, I just wanted to give women a platform to speak about their stories. This book is not about me telling people what to do,” she clarified.

“The first thing I want to establish is that Mr Wrong is not a how-to book. I am not a dating expert and I am not interested in telling women how to date and how to have a relationship because I believe there are an abundance of books, of which I have read.”

In that sense, Blechner says she thinks fairytales have a lot to answer for.

“There are a lot of women growing up who are indoctrinated by that stuff,” she said. “There’s a sense of ‘you are a princess, but you’re nobody until Mr Right finds you to come and sweep you off your feet and make you a complete person’.”

She then draws reference to a story shared by a male contributor in Mr Wrong whose relationship ended because his partner was hoping he had the key to her completion.

“He says it’s attractive when a woman knows her worth and that really stuck with me. I don’t think I expected that. When you know your worth, you resonate with men who are attracted to that. When you don’t, I think you can let anything in.”

It was a two-year journey getting Mr Wrong to its final destination, which came with numerous rejection letters, self-publishing hurdles and navigating a competitive industry she had no prior experience in. But, she says, it added more character to the sojourn.

“Rejection letters came in and after three or four months it started to get to me, but someone close to me said, ‘Think about [Harry Potter] author JK Rowling and how many rejection letters she had. Don’t let anyone tell you, you can’t do it.’ That ultimately sent me on the path of discovering the world of self-publishing. It hasn’t been easy, but it has been worth it.”

She added: “From the age of four, I would say, ‘I’m going to be a writer, but I’ll do it later in life’. [I would say], ‘I want to save the world, save dogs, save everything and then I’ll write a book.’ But I left the animals and saving the world, it’s too hard. I found my calling in writing.

The Mr Wrong Book Tour kicks off on Feb 12 at Hounslow Library and continues at Brixton Library on Feb 13 and Croydon Waterstones on Feb 14. For more details, visit: http://tinyurl.com/qbgh7af

Want a copy of Mr Wrong? Click below:

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